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Your hours are long. Your work is important. Your product can improve lives and advance the practice of medicine.
Your primary adversaries are not “competitors”, but instead time and money.

 This is when you call Six Bridges Advisors.

We partner with pre- and early-commercial stage MedTech, digital health, and medical device organizations to deliver
novel products and solutions into high-potential healthcare markets with purpose, precision, and staying power.

Our passion is delivering commercial success to novel solutions aimed at improving heath outcomes and the care process. For our clients, we ignite and secure  commercial success for their solution(s) by leveraging our expertise in the six areas of commercial competency required of MedTech innovations.

These are the six bridges to commercial success.

Discovery

Discovery is the foundation for positioning, advocacy, and adoption. We leverage our rolodex to ensure you go to market informed, focused, and prepared. Product/market fit is paramount. We help you find it.

Value

Value can be found and isolated across clinical, economic, and operational priorities in healthcare. Your value levers ignite advocacy, adoption, shared commitment, and evangelism across your stakeholder community. We help you identify, rank, validate, and leverage your value levers.

Launch

A successful launch is an event that ignites curiosity, motivates internal stakeholders, and leverages thought leadership to drive early commercial success. And, as we like to say, the launch determines the legacy. We help you launch with purpose, precision, and power.

Access

Access when a solution’s clinical, economic, and operational (CEO) value levers is aligned with the priorities of payer, provider, and patient stakeholders. We help you develop, validate, and execute your immediate (now) your phased access strategy. We help you identify the argument your brand must win first.

Channel

Channel partners come in many forms: direct representation, sales agents, distributors, and enterprise partners. These partners must recognize the opportunity, align culturally with your team, and deliver accelerated advocacy and adoption. We build, equip, and, when necessary, lead your channel team.

Execution

Every launch delivers early post-launch learnings that can translate to incremental momentum, sometimes including an informed pivot to strategy or an additional tactic in the post-launch phase. Momentum is powerful. We help you sustain it.

Who we have worked with

TESTIMONIALS

What our clients say

While their strategic mind set, creativity and out-of-the-box thinking is very impressive, it is their ability to put his ideas into action that is most impressive to me.

- Sales Leader, Area Vice President, Medical Device

Barry's knowledge of customer relationship management was superior to all others I interviewed. After hiring him, our CRM project ran smoothly and robustly, with outstanding analytics and depth of options.

- Product Manager, Pharmaceutical Manufacturer

We found the Six Bridges advisors to be masters in the art of story-telling. Six Bridges Advisors is
uniquely qualified to assess and develop the positioning strategy for a product, the target audience
profiles, and the messaging required to separate from the noise in the market.

- Chief Executive, Medical Device

Barry has a keen ability to quickly navigate through complex business situations and get to the 2-3 critical business issues that need to be addressed to grow the business.

- Vice President, National Accounts, Pharmaceutical Manufacturer

His diverse background gained from his time in the pharmaceutical, healthcare delivery, and medical device industries allows him to see the big picture and position companies and products both creatively and strategically. His ability to see solutions rather than problems sets him apart from others as a natural organizer and a leader in the healthcare industry.

- Vice President, Sales, Medical Supply Company for high-risk populations

The magic inside Six Bridges is the ability find the most simple and productive path to the opportunities in front of our business. Six Bridges Advisors delivers simple paths to performance that can be executed across the functions of the business, marketing, sales and operations.

- Chairman, Medical Device

Rather than providing a mobile plan for the business, the Six Bridges advisors took the opposite approach. They first invested in understanding our consumer journey and the operational elements required to support the journey to best integrate and align the mobile journey with our the priorities for each phase of the consumer’s engagement with our brand.

- Vice President, Business Development, Pharmaceutical